Events & Press Releases
Pickering’s Auto Service Celebrates 40th Anniversary
Family owned & operated auto repair of Lakewood & Arvada to celebrate milestone with party Sept. 10
LAKEWOOD, Colo. — Sept. 1 — Pickering’s Auto Service, a dependable, full-service, family owned and operated auto repair service of West Denver, is excited to announce its celebration of 40 years in business.
In honor of the milestone, Pickering’s will host an invitation-only party from 11 a.m. to 2 p.m. on Saturday, Sept. 10, at its Lakewood location. Members of the media are welcome to attend and are asked to RSVP by Friday, Sept. 9.
Pickering’s Auto Service was founded in Lakewood by Randy Pickering — a fourth-generation Pickering in the auto industry — in 1976. It was then known as Lakewood Tire and Wheel Center and would be housed at two locations before settling on the current name and location. In 1998, Pickering’s acquired the property at 90 S. Wadsworth Blvd. and built a new, 15-bay auto repair facility with state-of-the-art equipment.
Poised for expansion after 30 years in the community, Pickering’s opened a second location with 10 bays at 8070 Sheridan Blvd. in Arvada in 2010 and continued to grow.
The Pickering family, which includes Randy’s three children who run the business with him, believe their success is largely due to their commitment to the community and superior service, helping them outshine their competition. To the Pickerings, auto service is about the service as much as the auto.
“First and foremost, our goal is to build trusted, long-lasting relationships with customers while extending the life and safety of their vehicles,” Randy said. “Many of our customers have been with us throughout the first four decades of Pickering’s Auto Service and have become part of our family. We’re looking forward to continuing to build that family for generations to come.”
When customers visit Pickering’s, 1950s memorabilia surrounds them. For the Pickerings, this is a nod to a time when auto service providers knew their customers well and cared about them, as Pickering’s strives to do in the modern world.
“A visit to Pickering’s is different from other auto repair companies from the start,” said Randy’s daughter Taylor Pickering, the company’s marketing director. “When customers walk in, they see our family’s history in the auto industry through our history wall, full of family business photos extending over 100 years. They’re greeted by a welcoming staff member who makes them feel comfortable and listens to their needs. We communicate with each customer openly and honestly throughout the repair process, inform them of all of their options and complete each approved repair in a timely manner to get them safely back on the road. For a lot of people, visiting an auto repair facility isn’t something they look forward to, but we strive to make it more enjoyable.”
While Pickering’s likes to pay tribute to past generations, the company continuously moves forward, always training and using the latest technological tools and advances.
As a NAPA AutoCare Center, Pickering’s provides a multi-point vehicle inspection to help ensure that the customers see and understand what repairs need to happen and why. Pickering’s also uses Auto Apps text messaging, which allows Service Advisors to efficiently communicate with customers at the customer’s convenience throughout the service period. Technicians at Pickering’s are ASE-certified experts in vehicle repair and are continually trained on the latest vehicles and equipment to properly repair a vehicle the first time.
Looking to the future of Pickering’s Auto Service, Randy feels that the company is the strongest it’s ever been.
“Over the years, we have worked to redefine the independent auto repair industry in the eyes of our communities and to prove that independent auto repair shops are honest, ethical and trustworthy establishments capable of taking care of customers’ needs,” he said. “As the next generation of Pickerings moves into leadership roles within the company, this vision has never been stronger. My children value the same principles that we founded Pickering’s Auto on, and they appreciate the importance of building relationships with our customers and treating them like they are part of our family. Their individual strengths and perspectives bring so much to the operation, and it’s been very rewarding to watch.”
Committed to environmentally sustainable practices, both Pickering’s locations are Energy Star and Green Garage certified, and the company participates in several recycling and environmentally conscious initiatives, including burning its own waste oil for heating. The Lakewood location is powered by 250 solar panels.
Pickering’s Auto Service has earned several respected affiliations and titles, including that of AAA Approved Auto Repair Facility, NAPA AutoCare Center (since 1995), Better Business Bureau member with an A+ rating since 1983, Automotive Service Association of Colorado member, Air Care Colorado member, and ASE certification.
As a committed member of the Lakewood and Arvada communities, Pickering’s gives back through working with charitable organizations such as Hands of the Carpenter, Coats for Colorado and Toys for Tots with plans to host a blood drive with Bonfils Blood Center in the near future.
*Caption 1: Randy's sons and daughter all work in the business as the fifth generation in the automotive industry. Trent is the service manager at the Lakewood facility, Brandon is the finance & operations manager, and Taylor is the marketing director & fleet manager.
*Caption 2: The Pickering family attends the groundbreaking of its Lakewood location.
*Caption 3: The Lakewood location of Pickering's Auto Service, shown in 2015.
*Additional photos available upon request.
Pickering’s Auto Service Celebrates 5th Anniversary of Arvada Location
Showing commitment to the community, family owned & operated auto repair purchases second property on anniversary
ARVADA, Colo. — Dec. 17 — Pickering’s Auto Service, a dependable, full-service, family owned and operated auto repair service of West Denver, is excited to announce the fifth anniversary of its Arvada location.
Having been a respected part of the Lakewood area since 1976, Pickering’s expanded into Arvada — to 8070 Sheridan Blvd. — in 2010, bringing its philosophy of “superior service and honest value” to more customers of the greater Denver area than ever.
“The fifth anniversary of the Arvada store is incredibly meaningful to us, particularly because there were challenges early on that made the success of this location hard won,” says Randy Pickering, owner of Pickering’s Auto Service. “We are especially proud to be able to further show our long-term commitment to the Arvada/Westminster area through purchasing this property.”
The Arvada location has five team members and 10 bays to help provide quick and efficient service. Pickering’s is proud of renovations to the Arvada location that resulted in increased energy efficiency and sustainability, with more to come. Both locations are Energy Star and Green Garage certified, and the company participates in several recycling and environmentally conscious initiatives.
“We took a leap in expanding beyond our main Lakewood location, trusting in our reputation, loyal customers and perseverance of our team, and we have that all to thank for the Arvada location’s success,” says Brandon Pickering, operations manager of both Pickering’s locations. “We are excited to see what the next five years and beyond will bring.”
The family bond is strong at the company, as Pickerings have worked together in the automotive industry for five generations. At Pickering’s Auto Service, the idea of family also extends to team members and customers alike and both are treated like family. The Pickerings value building trust and long-lasting relationships in the community.
Part of the business’ success is due to these relationships and the fact that the Pickering’s team is friendly and knowledgeable, and takes the time to understand each customer’s situation in order to determine the best way to care for a vehicle to extend its life. Service advisors always communicate with customers to explain their findings as well as all of the customer’s options.
All technicians at Pickering’s are ASE-certified experts in vehicle repair and are continually trained on the latest vehicles and equipment to properly repair a vehicle the first time.
Pickering’s Auto Service has earned several respected affiliations and titles, including that of AAA Approved Auto Repair Facility, NAPA AutoCare Center (since 1995), Better Business Bureau member with an A+ rating since 1983, Automotive Service Association of Colorado member, Air Care Colorado member, and ASE certification.
As a committed member of the Lakewood and Arvada communities, Pickering’s gives back through working with charitable organizations such as Hands of the Carpenter, Coats for Colorado and Toys for Tots with plans to host a blood drive with Bonfils Blood Center in 2016.
*Additional photos available upon request.
About Pickering's Auto Service
Pickering’s Auto Service is a family owned and operated, full-service auto repair company with locations in Lakewood and Arvada. Since 1976, Pickering’s has operated under the philosophy and mission that it will provide superior service and honest value to customers. With honesty and integrity, Pickering’s services an average of 500 vehicles of all makes and models, imported and domestic, per month.